NATURE AND TIME has always been at the heart
of how we think, invent, produce and sell.
Over time, we have built our bakeries in different villages across France
to be at the very heart of nature.
With each site, we have become closer
to our local farmers and suppliers.
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A STORY OF TASTE AND SIMPLER RECIPES
The simplistic pleasure is the result of gourmet, authentic, simple recipes and continuous improvement of our products: Raw materials selected for their quality, short ingredient lists.
FREE from
preservatives
97% of the recipes
FREE from
colours
or
natural colours
100% of the recipes
FREE from
flavours
or
natural flavours
100% of the recipes
FREE from
animal gelatine
100% of the recipes
FREE from
palm oil
76% of the recipes
FREE from
hydrogenated
fat
100% of the recipes
A STORY OF SUSTAINABLE FARMING
Supporting sustainable practices that respect the pace of nature, the environment and people…
Member of the board of directors of the association 'Agriculture du Vivant', we are acting in favour of the development of agroecology with our suppliers.
The use of French flour, eggs from free-range and barn hens kept on the ground and outdoors, and verified cocoa Rainforest Alliance are all commitments made by our purchasing channels and incorporate our revenues.
“For a Living Agriculture”
Wheat flour certified * 100% French from agricultural good practices respecting the environment and stored without treatment after harvest
(* NF V 30-001)
Verified Rainforest Alliance
Learn more at ra.org
A story of eco-responsibility
Our eco-designed and sustainable packaging policy is based on the 4 main pillars:
Secure
- Safe and sustainable materials
Recycle
- Use of materials from existing recycling channels
- cardboard: 100% of our outer boxes are recyclable
- Or plastics from recycling channels under development:
mono-material with reasonable ink rates- 2018: use of vegetable inks (natural inks with no solvent)
- 2019: removal of plastic window from macarons and petits fours packs to simplify recyclability with a mono-material
Reduce
- Removal or optimisation of packaging
- 2019: removal of paper in Petits Fours trays
> Saving of 5,1 tons of cardboard / year - 2023: optimisation of our Entremets packaging
> Saving of 5 tons of cardboard / year
- 2019: removal of paper in Petits Fours trays
Innovate
- Working in partnership with our suppliers to find renewable, sustainable packaging solutions